Of the three major search engine ranking factors, social signals are by for the least utilized in the automotive industry. Since 2010, Google has been […]
Citations and Directories
This is one component of a proper automotive SEO strategy that shouldn’t be on our list. We really wish it didn’t have to be. It’s […]
Local SEO Factors
In the automotive industry, localization is everything. People search in their immediate area for dealerships with which to do business. It’s that simple. Unfortunately, most […]
Fighting the Walmart Mentality in Automotive Digital Marketing
There are two reasons that Walmart has become the dominant retail for all ages. They have convenience down to a science. You can go there […]
Search Marketing Analysis
It’s impossible to know for sure how well you’re doing on your search engine optimization by doing a few searches. We’ve seen some of the […]
Automotive SEO Awesomeness
One of the reasons that we originally formed Dealer Authority was to make sure that we stayed specialized. It’s a common trend in the automotive […]