If you’re planning on tackling next year with a new strategy for your dealership’s Facebook, Instagram, or Twitter account, be sure to tick these social […]
Six Key Factors for Local Search Optimization
In the world of search optimization for car dealers, there are three words that make up the mantra for defining the targets to attack: local, […]
Onsite Content
“Your content is terrible.” We can make that statement 100 times to car dealers without even looking at their websites and we’ll be right 99 […]
Inbound Link Earning
The dubious “art” of link-building died on April 24, 2012. That’s when Google announced their first Penguin algorithm update and sent companies around the world […]
Social Signals
Of the three major search engine ranking factors, social signals are by for the least utilized in the automotive industry. Since 2010, Google has been […]
Citations and Directories
This is one component of a proper automotive SEO strategy that shouldn’t be on our list. We really wish it didn’t have to be. It’s […]
Local SEO Factors
In the automotive industry, localization is everything. People search in their immediate area for dealerships with which to do business. It’s that simple. Unfortunately, most […]
A Visualization of Modern Search Ranking Factors: Content
Content is king. If you’ve been in marketing at all in the last few years, you’ve heard this mantra over and over again. The funny […]
Search Marketing Analysis
It’s impossible to know for sure how well you’re doing on your search engine optimization by doing a few searches. We’ve seen some of the […]